Get found on Google, and in the AI answers
SEO and answer engine optimization for Shopify brands and local businesses. Technical fixes, content people search for, and schema that helps Google and AI assistants understand, rank and quote you.
+ AI
Why good stores stay invisible
We only rank for our own name
Branded searches feel like SEO is working, but new customers search for the problem, not your brand.
AI answers recommend our competitors
ChatGPT, Google AI Overviews and Perplexity quote pages that answer questions clearly and carry structured data.
Our traffic dropped and we don’t know why
Duplicate pages, broken sitemaps and pages competing for the same search quietly push you down.
SEO and AEO, done in the site itself
Technical SEO
Sitemaps, robots, redirects, duplicate pages and speed fixed so Google can crawl and trust the site.
Content & topic clusters
Guides and collection copy built around what people actually search, linked so authority flows to the pages that sell.
Schema for AI answers
Product, FAQ, Article and LocalBusiness structured data, so search engines and AI assistants can read and quote you.
Product & collection SEO
Titles, descriptions and on-page copy that rank Shopify collections and products, not just blog posts.
Merchant Center & feeds
Clean product feeds for free Shopping listings, where commercial searches increasingly start.
Local SEO
City pages, Google Business Profile and local schema for service businesses that win on “near me”.
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AllaQuix: 19× more organic clicks in a year
AllaQuix sells medical-grade stop-bleeding products to consumers and clinicians. I audited the store, rewrote collection titles and descriptions, merged pages that were competing for the same searches, built a content cluster for people on blood thinners and cleaned up the Merchant Center feed and product schema.
Organic clicks went from 524 in August to October 2025 to 10,064 in the same months of 2026, and the average position moved from page two to the middle of page one.
Sabrina’s Window Cleaning: rebuilding local search
Sabrina’s, a Bradenton window cleaning company, was losing ground: its city pages were orphaned, the homepage outranked them for their own city searches, and Google was still indexing dozens of dead staging URLs.
I mapped every page to the one search it should own, removed 93 dead URLs from Google, fixed the sitemap and robots file, and rebuilt the city pages on one fast, form-first template with local schema and FAQs.
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How an SEO project runs
SEO audit
Technical health, rankings, competitors and what AI answers say about your category.
Plan & quote
The fixes and pages that will move revenue first, at a fixed price.
Fix & build
Technical fixes, schema, content and pages built directly in your site.
Measure
Monthly Search Console reporting, so you see what moved.
SEO & AEO FAQs
Still wondering about something? Ask me directly. I answer every message myself.
What’s the difference between SEO and AEO?
SEO gets your pages ranking on Google. AEO, answer engine optimization, makes your content easy for AI tools like ChatGPT, Perplexity and Google’s AI Overviews to understand and quote. They share most of the same work: clear answers, good structure and schema.
How long does SEO take to work?
Technical fixes can show up in weeks. Content and authority usually take three to six months to build. AllaQuix more than doubled its organic clicks quarter over quarter.
Do you do SEO for Shopify stores?
Yes, most of my SEO work is on Shopify: collections, products, blog content, schema and Merchant Center feeds.
Do you do local SEO?
Yes. City pages, Google Business Profile, local schema and reviews for service businesses that need calls from nearby customers.
Will you report on results?
Yes. You get a monthly snapshot from Search Console showing clicks, rankings and the pages that moved.
Keep reading
Shopify development
Customized Shopify and Shopify Plus stores, from audit to handoff.
Shopify development →Conversion optimization
More orders from the traffic you already have.
Shopify conversion rate optimization →What’s a good conversion rate?
How to find your real number, and what to fix first.
Read the guide →