Ecommerce that looks good and sells better
I’m Alex, an ecommerce designer and developer. I build Shopify stores, Amazon listings, email flows and landing pages, then help the right people find them on Google and in AI search. One person, start to finish.



One Harbor
AllaQuix
0 handoffs
“My store looks fine,
it just doesn’t sell”
Shopify development
Customized Shopify themes and redesigns built around the moment people decide to buy, on a theme your team can edit.
- Theme design
- Redesigns
- Product page CRO
- Subscriptions
Klaviyo email marketing
Welcome, abandoned cart, post-purchase and win-back flows, designed and written to sound like your brand.
- Flow strategy
- Templates
- Sign-up popups
- Campaigns
Landing page design
Focused pages for launches and paid traffic that say the same thing as the ad, often live in days.
- Message match
- Replo
- A/B variants
- Tracking
SEO & AEO
Technical fixes, content and schema that get your store found on Google and quoted in AI answers.
- Technical SEO
- Collections
- Schema
- Local SEO
Amazon A+ content
A+ modules, Brand Story and listing copy that make your Amazon page look like the same brand as your store.
- Premium A+
- Brand Story
- Listing copy
- Images
Conversion optimization
More orders from the traffic you already have, starting with the pages where shoppers drop off.
- CRO audits
- Product pages
- Checkout
- A/B tests
“My agency takes three weeks
to change a banner”
| Typical agency | Freelance site | Branding by Alex | |
|---|---|---|---|
| Who does the work | Rotating team | Varies by gig | Alex, every time |
| Point of contact | Account manager | Messaging app | The designer |
| Your time needed | Weekly meetings | Constant direction | About two hours |
| After launch | Retainer to edit | On your own | Yours to edit |
Proof, not promises
Five-star reviews, from real clients
Alex was awesome and works fast! Very professional as well. Will definitely work with again.
Outstanding communication and customer service. I will definitely be using his services again in the near future.
He was thorough and worked very quickly. I would gladly work with him again and recommend him highly.
How it works
Four steps, one designer, and about two hours of your time across the whole project. You approve the direction before anything gets built.
to edit
Questions people ask first
Still wondering about something? Ask me directly. I answer every message myself.
Who is Branding By Alex?
It’s me, Alex. I design and build Shopify stores, Amazon A+ content, Klaviyo email flows and landing pages for ecommerce brands, and handle the SEO that brings people to them. There’s no account manager in the middle, so you talk to the person doing the work.
Do you only work on Shopify?
Most of my store work is on Shopify, because that’s where most of my clients sell. I also design Amazon A+ content, build in WordPress and Replo, and set up HubSpot for teams that sell through a pipeline.
Can you do the store and the email together?
Yes, and it’s what I’d recommend. When one person builds both, the store and the emails say the same thing, and the flows fire on the right events.
How do I get a price?
Fill in the short application and tell me about your store. I’ll look at it first, then send a quote for the specific work. I don’t use fixed packages.
Do you work with brands outside New York?
Yes. Most of my clients aren’t in New York, and the whole process runs well over video calls and a shared project board.


